Veteran-Led · Twin Falls, Idaho

Built for This Community.

Leadership. Service. Home.

H&B Hometown LLC is a veteran-owned firm rooted in Twin Falls, Idaho — dedicated to developing leaders, supporting those who served, and strengthening the communities we call home.

Explore Our Services Get In Touch
Service Disabled
Veteran Owned
Veteran Support
Leadership Development
Community Development
Twin Falls, Idaho

"The name says everything. Hailey and the Boys — my three kids, and the hometown we built our lives in. Everything we do is for them, and for the community that shaped us."

— Derek Malone, Major USMC (Ret.)
20+Years of Service
100%Service Connected
E→OEnlisted to Officer
3Kids. One Mission.

Our Story

A Marine's Mission —
Now Serving Home

From enlisted Marine to Major, from the battlefield to the boardroom — our founder has led in every environment imaginable. That experience doesn't retire. It transforms into something that serves the next generation.


H&B Hometown LLC was built on a simple belief: the same discipline, integrity, and servant leadership forged in the United States Marine Corps can build stronger businesses, stronger veterans, and stronger communities right here in southern Idaho.

Proudly Rooted in Twin Falls, Idaho

What Drives Us

Three Pillars. One Purpose.

01

Veteran Support

Those who served deserve more than a thank-you. We provide transition coaching, employment readiness, peer mentorship, and advocacy — connecting veterans in our community to the resources and opportunities they've earned.

02

Leadership Development

Leadership isn't a title — it's a discipline. Drawing from Marine Corps principles and real-world executive experience, we train individuals and organizations to lead with clarity, accountability, and purpose.

03

Community Development

Strong communities don't happen by accident. We partner with local governments, schools, nonprofits, and businesses in southern Idaho to build the programs, connections, and infrastructure that make Twin Falls thrive.

What We Offer

Services Built Around Results

Leadership

Corporate Leadership Training

Military-forged leadership frameworks adapted for your business. From frontline managers to executive teams, we deliver training that produces measurable change in performance, culture, and retention.

Veterans

Veteran Transition Coaching

Personalized coaching for veterans navigating the transition from military service to civilian career or entrepreneurship. We speak the language because we lived it.

Consulting

Organizational Consulting

Strategic advisory for businesses and nonprofits seeking operational clarity, stronger team alignment, and mission-driven growth. We bring outside perspective with proven methodology.

Community

Community Program Development

We design and implement community programs for municipalities, schools, and organizations — from youth leadership initiatives to veteran resource programs built for southern Idaho.

Service-Disabled Veteran Owned Small Business

H&B Hometown LLC is a proud SDVOSB, qualifying for federal set-aside contracts and government procurement programs. When you work with us, you work with a business that has skin in the game — because we served, and we still do.

Our Community

Twin Falls Is Not Just Where We Work.
It's Why We Work.

Southern Idaho is growing. Its businesses, veterans, schools, and families deserve world-class leadership and community support — not imported solutions from a distant city, but homegrown expertise from people who are invested in this place.


We raised our kids here. We coach here. We serve here. H&B Hometown is committed to making this community stronger for the next generation.

Girls Varsity Basketball

Coaching the next generation of leaders on and off the court — discipline, teamwork, and resilience built one practice at a time.

Home Health Partnership

Serving the healthcare community through strategic marketing — connecting families in Twin Falls to the care they deserve.

Local First Philosophy

We prioritize local partnerships, local hiring, and local impact. Southern Idaho's success is our success.

Let's Connect

Ready to Build Something That Lasts?

Whether you're a business, a veteran, or a community organization — we'd like to hear from you. Let's talk about what's possible.

Location
Twin Falls, Idaho
Phone
910-546-1206
Email
Derek@hbhometown.org
Status
SDVOSB · Veteran Owned
Send Us a Message

Derek's Bookshelf

Reading List

Books that have shaped how I lead, serve, and build — shared in the hope they do the same for you.

Personal & Professional Development

Building the mindset, habits, and character that lead to excellence.

Habits
Atomic Habits
James Clear

Small changes that compound into remarkable results.

Tap for details ↗
Leadership
Extreme Ownership
Jocko Willink & Leif Babin

Total accountability transforms teams and individuals.

Tap for details ↗
Mindset
Can't Hurt Me
David Goggins

Mastering the mind and pushing past perceived limits.

Tap for details ↗
Effectiveness
The 7 Habits of Highly Effective People
Stephen Covey

The foundational framework for personal and professional effectiveness.

Tap for details ↗
Mindset
Mindset
Carol Dweck

Why believing you can improve makes all the difference.

Tap for details ↗
Purpose
Start with Why
Simon Sinek

Why purpose-driven leadership outperforms every other model.

Tap for details ↗
Spirituality
The Ruthless Elimination of Hurry
John Mark Comer

Why slowing down produces stronger, more present leaders.

Tap for details ↗
Power
The 48 Laws of Power
Robert Greene

A study of power and influence drawn from history's most formidable figures.

Tap for details ↗
Culture
The Ugly American
William Lederer & Eugene Burdick

A powerful lesson in cultural intelligence and the cost of arrogance.

Tap for details ↗
Leadership
Lead with Value
Bruce Cardenas

Leading by putting people and purpose first in every decision.

Tap for details ↗
Self-Mastery
The Mountain Is You
Brianna Wiest

Understanding self-sabotage and becoming the person capable of achieving what you want.

Tap for details ↗
Stillness
Stillness Is the Key
Ryan Holiday

How stillness unlocks clarity, purpose, and peak performance.

Tap for details ↗
Communication
Exactly What to Say
Phil M. Jones

The precise words that influence behavior and get results in any conversation.

Tap for details ↗
Marketing
Lean Marketing
Allan Dib

More impact with less effort — a practical system for real businesses.

Tap for details ↗
Influence
Contagious
Jonah Berger

The science behind why ideas spread — and how to make yours.

Tap for details ↗
Human Nature
The Laws of Human Nature
Robert Greene

A masterclass in understanding what actually drives human behavior.

Tap for details ↗
Economics
Freakonomics
Steven D. Levitt & Stephen J. Dubner

How incentives shape human behavior in unexpected and powerful ways.

Tap for details ↗
Resilience
Man's Search for Meaning
Viktor E. Frankl

Finding purpose in suffering — the foundation of resilient leadership.

Tap for details ↗
Team
The Boys in the Boat
Daniel James Brown

Nine American rowers, one gold medal — a testament to teamwork and will.

Tap for details ↗
Communication
The Art of Witty Banter
Patrick King

Quick thinking and social confidence for every conversation.

Tap for details ↗
Leadership
Leadership Isn't Rocket Science
Brian Tester

No-jargon leadership principles built for real leaders in real environments.

Tap for details ↗

Organizational Development

Understanding how teams, cultures, and institutions grow stronger.

Culture
The Five Dysfunctions of a Team
Patrick Lencioni

The root causes of team failure — and the behaviors that drive cohesion.

Tap for details ↗
Leadership
Leaders Eat Last
Simon Sinek

Why sacrifice builds the most unbreakable teams.

Tap for details ↗
Strategy
Good to Great
Jim Collins

What separates truly great organizations from good ones, backed by rigorous research.

Tap for details ↗
Health
The Advantage
Patrick Lencioni

Why organizational health is the ultimate competitive edge.

Tap for details ↗
Leadership
Turn the Ship Around
L. David Marquet

How pushing leadership to every level transforms organizational performance.

Tap for details ↗
Performance
Whatever It Takes
Brandon Bornancin

A relentless blueprint for outperforming every obstacle in your path.

Tap for details ↗
Success
Outliers
Malcolm Gladwell

What truly drives extraordinary success — and why talent is only part of the story.

Tap for details ↗
Stoicism
The Obstacle Is the Way
Ryan Holiday

How every obstacle contains the path forward for those with the right mindset.

Tap for details ↗
Stoicism
Ego Is the Enemy
Ryan Holiday

Why unchecked ego is the silent killer of leadership, teams, and careers.

Tap for details ↗
Teams
Diagnosing Your Team
Grant Thompson

Identifying what holds your team back and building conditions for high performance.

Tap for details ↗
Culture
Row the Boat
Jon Gordon & P.J. Fleck

Choosing relentless energy and commitment regardless of circumstances.

Tap for details ↗

Military & Veteran

Stories, strategies, and lessons forged in service.

Military Fiction
Once an Eagle
Anton Myrer

The novel that has defined the character of U.S. military officers for generations.

Tap for details ↗
Transition
Veteran Owned
Robert Sarver

How military discipline and mission focus translate into entrepreneurial success.

Tap for details ↗
Special Operations
No Easy Day
Mark Owen

Inside the SEAL team raid that killed bin Laden — and what operating at that level demands.

Tap for details ↗
Warrior Culture
The Warrior Ethos
Steven Pressfield

The warrior code across every culture — selflessness, commitment, and purpose over self.

Tap for details ↗
Survival
Lone Survivor
Marcus Luttrell

The unbreakable will of one man to survive against every odd.

Tap for details ↗
Service
Tattoos on the Heart
Father Greg Boyle

A masterclass in radical compassion and community building in the hardest environments.

Tap for details ↗
Afghanistan
The Wrong War
Bing West

Hard questions about strategy, culture, and the limits of military power in Afghanistan.

Tap for details ↗
Vietnam
The Village
Bing West

How 15 Marines lived among Vietnamese villagers and changed the model for counterinsurgency.

Tap for details ↗
Afghanistan
The Wolves of Helmand
Frank "Gus" Biggio

A Marine lawyer's account of combat and justice in Afghanistan's most violent province.

Tap for details ↗
Vietnam
Phase Line Green
Nicholas Warr

Inside the Battle of Hue City — the most brutal urban combat of the Vietnam War.

Tap for details ↗
Iraq
We Were One
Patrick O'Donnell

A Marine platoon fighting through Fallujah — a tribute to the bonds forged under fire.

Tap for details ↗
Military History
Devil's Guard
George Robert Elford

A raw look at war's darkest and most morally complex dimensions.

Tap for details ↗
Future War
Ghost Fleet
August Cole & P.W. Singer

A visionary account of the next world war — built on real technology and real threats.

Tap for details ↗

Leadership Resources

Tools

Leadership documents, frameworks, and resources to help you lead with clarity and purpose.

Counseling
One-on-One Counseling Record
H&B Hometown LLC

A structured counseling record modeled after DA Form 4856. Covers administrative data, background, performance summary, plan of action, and signatures. Ready to fill in and use.

Download
Counseling
Counseling & Corrective Action Plan
H&B Hometown LLC

A combined counseling statement and corrective action plan for performance and conduct issues. Includes sections for standards violated, required actions, deadlines, consequences, and three-party signatures.

Download
Leadership
Letter of Recommendation Template
H&B Hometown LLC

A professional letter of recommendation template with H&B Hometown letterhead, complete paragraph structure, and writing guidance. Built to promote the best and brightest in any organization.

Download
Decision-Making
The OODA Loop
Col. John Boyd, USAF

A complete guide to the Observe-Orient-Decide-Act decision-making framework. Includes the full cycle visual, deep breakdown of each phase, and a practical team application guide. Distribute to any team.

Download
USMC
The 14 USMC Leadership Traits
United States Marine Corps

All fourteen Marine Corps leadership traits — Justice, Judgment, Dependability, Integrity, Decisiveness, Tact, Initiative, Enthusiasm, Bearing, Unselfishness, Courage, Knowledge, Loyalty, Endurance — with full definitions and application notes.

Download
USMC
The 11 USMC Leadership Principles
United States Marine Corps

All eleven Marine Corps leadership principles with full commentary on each — from knowing yourself and seeking self-improvement to seeking and accepting responsibility. The foundation of Marine Corps leadership for over 200 years.

Download

Our Community Speaks

Testimonials

Stories from veterans, leaders, and community members whose lives have been shaped by our work together.

Veterans

Stories from those who served and found their next mission.

"

Derek didn't just help me write a resume — he helped me translate twenty years of service into a language the civilian world could understand. I landed a leadership role within two months of working with him.

James R.
USMC Veteran · Transition Coaching Client
Twin Falls, Idaho

Business & Corporate

Results from organizations that brought us in to lead the change.

"

The leadership training Derek delivered to our management team was unlike anything we'd experienced. It was direct, practical, and immediately applicable. Our team's accountability culture shifted within weeks.

Sarah M.
Operations Director · Corporate Leadership Training
Southern Idaho

Community

Voices from Twin Falls and southern Idaho.

Tell Us About Your Experience

All submissions are reviewed before publishing. We'll reach out if we have any questions.

0 / 600

All submissions go directly to Derek for review. We never publish without your permission.

Thank You for Sharing

Your story has been sent to Derek for review. We appreciate you taking the time — it means more than you know.

View on Amazon ↗